Elementor is a visual page builder plugin that is part of the WordPress ecosystem. This amazing tool lets you control multiple parts of your website from a single plugin. Building beautiful drag-and-drop pages that give your brand a professional and polished look without hiring a developer to manage the day-to-day content of your website.
When it comes to the creative and authentic energy of your brand’s presence online, one of the simplest ways to connect with and captivate your reader is through web design. Your website and design have the power to stand for and speak for who you are and what you offer without needing to be everywhere all at once.
So how do you achieve a design that genuinely channels your message and purpose without getting a degree in web design, spending a fortune on a designer, or spending way too much time doing it all yourself? WordPress introduced the perfect solution for driven creatives who want to spend more of their time connecting with clients and not on the web builder learning curve.
In 2016 WordPress launched its drag-and-drop page builder, Elementor, a responsive web builder, for more accessible designing and maintenance for digital entrepreneurs. Elementor is a visual page builder plugin part of the WordPress ecosystem. This fantastic tool lets you control multiple parts of your website from a single plugin. In 2018 there were 1 million websites built with Elementor, and that number more than quadrupled by the end of 2020 with over 5 million Elementor-built websites.
Elementor has made creating well-designed and functional custom WordPress websites easier, more affordable, and more accessible for entrepreneurs in any field. Using Elementor offers you a simple yet potent way to build beautiful drag-and-drop pages that gives your brand a professional and polished look without hiring a developer to manage the day-to-day content of your website.
This is the perfect way to build your website if you aren’t tech-savvy but have a DIY mindset or a team. They offer both free and pro versions, but if I’ve designed your site, then you are using the Pro or paid version to build each aspect of your site, from the pages themselves, the templates for things like blog posts, your menus, headers, footers as well as the integrations with your email systems.
Elementor Features
With so much that goes into building your online presence, it is reasonable that you want to make sure that using Elementor will be the best long-term asset for creating your own dynamic, mobile-responsive website. Here are some features of Elementor that I love.
Features I love
Elementor Feature Highlights
Drag & Drop Builder
Elementor’s drag-and-drop capability allows you to live-edit your website without writing (or even knowing) any code using a toolbar filled with building tools. Easily assign content areas for text, call to action, images, and more by adding sections and inner sections. One of the coolest aspects of drag and drop is that it enables copy & paste building… yep! Love one area of your page design and want to copy it a few sections down? With Elementor, you can copy and paste sections of your site for incredibly quick designing.
Easy-to-use Widgets
The widget library is packed with options to add all the essential content to your site. Add social icons, headers, text boxes, price tables, embed video and add image portfolios with the image carousel or gallery widget.
Global Branding
The global branding feature in Elementor lets you store your custom branding elements, like color codes and custom fonts. When building your site, you can quickly shortcut to a list of your fonts and colors saving you a ton of time during your design-build.
Template Library
Elementor offers a library of templates you can use to build from and easily modify your brand for entrepreneurs who are hesitant about their skills or their time. Better yet, you can save any section or page you make as a template and use it again as a starting point for subsequent pages of your website.
Software Integration
When it comes to running your business smoothly usually requires several apps, platforms, or software programs. Elementor makes managing the technical systems of your business a heck of a lot better by allowing you to integrate your site with multiple email providers, schedulers, membership platforms, and e-commerce.
Responsive Design
A critical element to creating a website in today’s world is ensuring that it functions correctly on various-sized devices. With a simple click of a button, Elementor’s live responsive design feature allows you to view your website on your monitor, tablet, and mobile modes.
Elementor Web Page Builder Recap
Using Elementor will help you build and elevate your online presence to amplify your brand energy and authenticity. Elementor is hands down the wisest choice for the creative digital entrepreneur looking to save time and money for their web design but not sacrifice quality, functionality, or brand expression. Illuminate your brand and keep your website operating smoothly with a simple design system that embodies the heart of your business and creates a connection that converts.
Elementor | Introduction to the Editor
00:01
So I bet you’re wondering what is Elementor? So Elementor is a plugin on your WordPress site. It is a visual. You can use a builder just to drag and drop design elements onto the page, so you don’t have to code or do any fancy pants stuff. You just have to create beautiful designs or edit designs you’ve already purchased, downloaded, or created yourself. So let’s walk through just a quick overview of Elementor system. So on your site, you might have this beautiful Elementor page, or you created it.
Lena 00:42
Or you bought it in some way. You downloaded a template, you had a template installed, or you had a custom website built. Well, now what? You’re like, what is elementor? I don’t understand, so let’s just go through what it is. So First things first are the visual builder. When you go to your WordPress site, you can tell it’s a WordPress site by this lovely bar up here, you’ll see whatever page shows up, and then you’ll see an edit with elementor at the top. So that’s how you access the visual builder. You can also do it from the back end, but the easiest way is to go to the page you want to edit and click edit with elementor at the top.
Lena 01:20
And as you see, there are many different sections, right? So these all move. You can do widgets you can either edit here, or you can go over here and edit. You can change the colors and the type and the text and anything you could ever want. They have tons of different things that you can add so you can add a portfolio. There are no images, so it will not show, but you can add any of these lovely elements. To create an even cooler page, you can add, say, a countdown timer.
Lena 01:58
Enter what you want it to look like and what color it should be. So let’s do that, so it shows up, and then you can put in the date like all these different features that elementor offers you. That takes kind of just the kind of OK, yeah, I’m going to do a Wix site, Woo, or any of those things and make them100 % better. Plus, it’s super easy.
Lena 02:20
Ok, so as you already know, it is like a drag and drop. You can even copy sections like you can copy and. Paste, and it just duplicates the section for you. It’s so much easier than any other builder on the market. So let’s look at the back and what that looks like on your site. We’re going to go to yours. WordPress site, this is my sandbox, and you’re going to jump into elementary over here. So in your plugins, you should see elementor listed.
Lena 02:52
So Elementor and Elementor pro. Elementor is the free version. Elementor Pro gives you most of the features and is a paid version. So if you had my site, if you had a site built with me, you get pro for a year for free. Or if you host with me, you get it forever and ever and ever. But let’s go into elementor. So when you hover over Elementor, you see many different things. So we have just settings on setting up Elementor itself. You can input your custom fonts and icons; you can add your Google Analytics codes, track your contact form submissions, and do all the tools and things you want to do right from here.
Lena 03:36
But what’s so amazing, besides the visual builder we all love, the visual builder is the templates. So the templates are fabulous first of all, pop-ups included. If you’ve ever tried to add a pop-up to a normal website, it’s not the easiest thing in the world, but it has a theme builder built in. So instead of getting stuck with whatever theme you choose and what their headers and footers look like, a header and a footer are.
04:04
This is your header with your menu and stuff and your footer at the bottom of the page. So in a standard like, hey, I’m going into the WordPress repository, I’m picking out a theme. You pick a piece, and those are set in stone. You don’t have a lot of leeways unless you custom code them to change them. So the beauty of this is that, like the other part, you edit with elementor, and then you can click the footer or header. You can edit it the same way you can edit the page, which is much easier than customizing another header or footer or adding something you want as a background image.
Lena 04:44
It’s so much easier when you use elementor. So that is your intro to elementor, what it is, and how it will make your site. 100 % better.
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